Privacy Policy


The term “Personal Information” referred herein shall bear the same meaning as that contained in the Protection of Personal Information Act 4 of 2013 (“POPI”).


Personal Information may be collected electronically, stored and used in accordance with POPI. If you are not in agreement that your Personal Information may be collected and/or stored and/or used, then please refrain from accessing and/or registering and/or making use of our website. You will be required to confirm your acceptance that your Personal Information may be collected and/or stored and/or used within the Mythos site. The Personal Information that will be collected from you and stored and/or used includes but is not limited to the following:-

  • First name and surname;
  • Address;
  • Area and postal code;
  • E-mail address;
  • User name;
  • Gender;
  • Contact details;
  • Social Media Accounts and user names; and
  • Personal Preferences
  • Children’s names
  • Children’s date of birth.

How and What is the Personal Information Used for?

Personal Information can be collected from you when you register on our website or when you enter any of our competitions online or when you complete a survey online. Such Personal Information enables you to make use of our website, to locate and communicate with the registered users of our website, to communicate with us directly and us with you, and assists us in registering users to our website.. The Personal Information allows us to monitor the amount of registered users which we have, determine growth in the use of our website.

Sharing of Personal Information

Personal Information may be shared between Companies within Famous Brands Limited, including but not limited to, affiliates, subsidiaries, associates, franchisees, business partners, agents and suppliers, only in accordance with this Agreement and for purposes relating to this Agreement.


Should any other entity request access to your Personal Information, your prior consent shall be obtained before passing your Personal Information onto these entities. Such requests will be for marketing, promotion or competition purposes only. You shall always retain the right to refuse to receive such communications.

Any legal requirement to pass on your Personal Information will be adhered to at all times. We confirm that your Personal Information will not be sold to any third party.

Whilst every attempt is made to ensure that all third parties and entities with whom we contract, are reputable, we are not responsible for the policies and practices of such third parties and entities, including those within Famous Brands Limited.

All communication made by you to Mythos via the website, be it positive or negative, requires the submission of your Personal Information for verification and record purposes.

Validity of Personal Information

It is your responsibility to update the Personal Information provided by you to Mythos, in the event that same has changed or needs to be updated. Mythos cannot be held responsible for any out dated Personal Information which you have provided.

In the event that any Personal Information is incorrectly reflected on the website, it is your responsibility to edit your profile on the site.


As the website is accessed by means of your username and password, it is your responsibility to keep your password safe at all times and not to share your password with any third party for any reason whatsoever.


As you voluntarily provide your Personal Information to Mythos, you are able to terminate the relationship with Mythos by deleting your profile on the site. Mythos will no longer communicate with you in the event that you delete your profile.